Much Loved Aussie Favorite 'SPC' Rebrands

Post by 
Paola Pelligro
August 27, 2014

Bullseye is proud to be working with SPC, recently refreshing their website to reflect their updated brand identity.

The move will see SPC Ardmona rebrand to the more familiar ‘SPC’, a much-loved favourite of Australian families for over 90 years.

SPC Marketing and Innovation Director Bronwyn Powell says:

“Consumers will now be able to easily identify all brands in the SPC family and know they’re purchasing the highest quality, home grown, clean, green products”

The new site highlights each brand in the SPC range including Goulburn Valley, Ardmona, IXL and more.

Visit the new website here.

SPC refreshes their brand identity and website.
THere's More

Post You might Also Like

All Posts

MILO asks you to take a side in ‘Hot v Cold’ campaign via Ogilvy

Nestlé has launched a new campaign calling on Aussie MILO lovers everywhere to settle the debate that has surrounded the much-loved drink for more than 85 years – how do people prefer their MILO, hot or cold?

Suncorp pledges $1 million to The Smith Family to help vulnerable kids stay connected

Suncorp has pledged $1 million to the Smith Family to support online learning for disadvantaged children at home.

Uncle Tobys extends Ogilvy’s remit beyond Snacks to Cereals

Following a competitive pitch, Ogilvy Australia has extended its relationship with Nestlé to undertake a range of work for the Uncle Tobys Masterbrand and Cereals business.

There’s a Glass and a Half in Everyone this Easter in new Cadbury Dairy Milk campaign

Cadbury has released an emotive new Easter brand campaign, developed by Ogilvy Melbourne, which continues to shine a light on people who surprise others with little acts of kindness that bring them closer together.

Huggies® launches new ‘Be Comfortable In Your Skin’ brand campaign

For the first time, Huggies® is taking a stand on the growing issue of parent-shaming with its latest ‘Be Comfortable in Your Skin’ campaign.