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Much-loved Aussie favourite 'SPC' rebrands

SPC rebrands

SPC refreshes their brand identity and website.

Bullseye is proud to be working with SPC, recently refreshing their website to reflect their updated brand identity.

The move will see SPC Ardmona rebrand to the more familiar ‘SPC’, a much-loved favourite of Australian families for over 90 years.


SPC Marketing and Innovation Director Bronwyn Powell says:

“Consumers will now be able to easily identify all brands in the SPC family and know they’re purchasing the highest quality, home grown, clean, green products”


The new site highlights each brand in the SPC range including Goulburn Valley, Ardmona, IXL and more.

Visit the new website here.

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